Gurps Rai / Christopher Kelly’s Shopatainment Platform droppTV Keeps Customers Coming Back for More
Gone are the days when shopping was an activity based solely on necessity and utility. The concept of “the sale” has been evolving for...
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DroppTV's Ai Shoppable Media Platform Partners with StarsIn
DroppTV's Ai Shoppable Media Platform Partners with StarsIn, the Premium Digital Media Platform that connects fans and brands directly...
If Shopatainment is the Future of eCommerce, Gurps Rai and Chris Kelly's droppTV is the Amazon
Unless you're from China or are particularly attuned to Chinese culture and retail behaviors, you've probably entered this article...
droppTV Showcases The Power of Shopatainment Through VERO MODA’s #LoveofMother’s Fundraising Campaig
Imagine seeing your favorite artist in a music video sporting a coat that you absolutely must have. You spend hours scouring the internet...
The ABC’s of Creating a Startup with droppTV co-founder Gurps Rai
By Gurps Rai So you just came up with a great idea. Now what? Just like the ABCs are the most basic first step in learning to read, these...
Could droppTV's Shopatainment Platform have saved Barney's New York?
There was a time when Barneys was a peerless partner for new brands. They were radical, edgy, and aware of what consumers wanted. In...
Christopher Kelly Interview - droppTV, ideamensch
Originally from the United Kingdom, Christopher Kelly has spent over a decade in the international investment banking sector, working...
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